How Pokemons Air Adventures Hopes to Help PostPandemic Tourism

How Pokemon’s Air Adventures Hopes to Help Post-Pandemic Tourism

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The Pokémon Company’s initiative hopes to encourage people to travel through a series of special offerings, merchandise, and themed transportation.

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How Pokemons Air Adventures Hopes to Help PostPandemic Tourism

As parts of the world begin to reopen, Pokémon is looking to help encourage post-pandemic tourism with a series of promotions, some of which include the popular Pokémon GO. The promotions include real world merchandise and exclusive in-game content.

Pokémon GO is no stranger to encouraging people to travel. The entire concept of the mobile game is built around people leaving their home to find Pokémon in real world locations. While Ninantic has had to change some of Pokémon GO’s mechanics due to the pandemic, the company is starting to see a return to in-person events. Pokémon GO recently held Pokémon GO Fest, with multiple cities around the world hosting the event. Players could also join virtually, to accommodate travel restrictions caused by the pandemic.

Earlier this year, the Pokémon Company announced Pokémon Air Adventures. The initiative is designed to promote post-pandemic tourism by offering special opportunities in specific cities. While the plan is to have events and opportunities “across the globe,” Pokémon Air Adventures has its initial sights set on Okinawa, Japan. People traveling to Okinawa will eventually be able to take special tours hosted by Pokémon Air Adventures, complete with a specially themed bus. Several locations are listed on the website, including Kouri Ocean Tower, but it is unclear if those locations will be tour stops or places where other special events are happening. The Pokémon Company also announced that a special Okinawan Pikachu would be available in Pokémon GO. While it will only be found in Okinawa, this special Pikachu will be available for a full year. Pikachu is unsurprisingly the mascot for Air Adventures overall, with a version of the Pokémon flying with the help of balloons used in much of the promotional material.

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When Pokémon Air Adventures Begins

Pokémon Air Adventures had originally been slated to begin on July 22nd, 2021, likely to coincide with the boost of tourism caused by the Tokyo Olympics. Unfortunately, after Japan declared a state of emergency due to rising COVID-19 cases, Pokémon Air Adventures has been delayed. This delay has also affected the release of Okinawan Pikachu in Pokémon GO. There has been no announcement of when the initiative will officially launch, but those interested will likely need to wait until late summer at the earliest.

Hopefully later this year, Pokémon Air Adventures will be able to launch in earnest. While the Pokémon Company is certainly seeing some profit off the initiative with all of the special edition merchandise they plan to offer, the plan to encourage people to travel when it is safe to do so is a good one. After the last year and a half, seeing cheerful Pokémon themed jets and monorails, as well as a special edition Pikachu in Pokémon GO, is sure to lift the spirits of a few travelers looking to see the world once more.

Link Source : https://screenrant.com/pokemon-go-air-adventures-okinawa-tours-pikachu-jet/

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